Ecogain Johar Town, Lahore
Shopify Mastery
Key Features
Duration:
2 Months with 1 Year support
2 Months of Detailed Sessions
Dedicated Student Support
Ecogain Trainer Support
Access to Store Funnel for Sourcing Products
Access to Product Approval System
- 2 days left at this price!
- Training Duration
2 Month
- Students Enrolled
100+
- Timing
- Subtittle Language
English
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INTRODUCING EXPLICIT LOCAL AND INTERNATIONAL ECOMMERCE
Local and International eCommerce is specially designed to provide extensive knowledge and complete guidelines to build your online store in Pakistani marketplaces and make it a brand. Learn to create your own store, deal with legal aspects, manage sourcing, selling, logistics, marketing and generate sales within the Pakistani market and then scale it internationally.
This boot camp is an opportunity to play your role to boost Pakistan’s manufacturing industry and get a chance to do your own profitable business with excellent customer reviews and ratings. Become a Pakistani entrepreneur and get recognition worldwide.
Modules
1. Introduction to Shopify and E-Commerce
- Understanding the Basics of Ecommerce
- What is Shopify? Why is it better than Amazon?
- Difficulties in Pakistan for Ecommerce for the next 10 years
- Types of Ecommerce (WL, PL, DS)
2. Investment Definition/Cashflow
- What is the Minimal and the Optimal Investment for E-Commerce
- How a Business Thrives with a healthy investment
- Understanding the Need of a Stable Cashflow
- How to use 80/20 rule in business
3. Product Hunting
- Using Daraz for Product hunting
- Calculations and Attributions for Pricing
- Product Features / Problem Solving factor.
- Product Sourcing (Internationally / Locally)
4. Setting Up your Shopify Store
- Types of Shopify Stores
- Creating a Strong Marketing Funnel
- Customer Journey analysis and Payment methods.
- reating a Digital persona for your brand as a website
- Using Brand Logo and Color palette for Brand Identity
- Catchy headlines and Proper Policies
5. COD Companies and Their Problems
- Opening a COD account
- Understanding the logic behind daily Orders output and its affection to your business
- Best courier company for Ecommerce and their Reputation in the market
- Dropshipping Suppliers problems
6. Marketing / Advertising
- What Role does Advertising play in the business?
- Why do we have a testing phase?
- How to test new audiences with proper cash management?
- Lookalike audiences and how they are the golden adsets.
- Proper Marketing Funnel using TOFU//MOFU//BOFU
- Retargeting warm audiences
- Proper Ads management using different strategies for Dropshipping or White/Private Label
7. Creatives Info
- What to TARGET in an Ad and breaking down segments of an AD.
- What is the best software to use for Editing?
- How to read customer psychology for products using colors.
- Perfect your brand identity in an advertisement
8. Customer Dealing Experience
- Why is it important to have good Customer Service?
- How to deal with returns/ Cancellations.
9. Finances and Budgeting
- How to calculate daily budget for marketing
- How to deal with returns/ Cancellations.
- Determining the profitable amount of return ratio required for a price range
- Investment calculations for stock and marketing and average the ROI(Return on investment)